This market was the start of ESP and is still central to ESPs continued growth. The first ever system developed by ESP was the golf ticketing system, ensuring all golfers had paid their green fee by printing a ticket for the golfer to attach to their person.
Since then, ESP has continued its successful growth in the golf industry with the development of additional golf based systems, including Loyalty Schemes that are proven to increase repeat business and customer spend by rewarding "loyalty" - these schemes provide 'win/win' solutions for club and customer.
Working closely with Range Servant, the market leaders in the supply of ball dispensers, ESP have developed an interactive link to their ball machines, which controls ball dispensing by PIN-number or range cards. This eliminates the need for tokens or cash at the ball dispenser.
Creative marketing is undoubtedly a major factor to the ongoing success and profitability of any Club. Detailed information on one comprehensive database allows for well targeted promotions and marketing campaigns.
ESP has also long had the ability to complete online golf bookings and has recently seen the successfull uptake of this facility with many of its golfing customers. |